Get your “mo” at Users’ Conference in Chicago

by Bill Good Marketing on January 22, 2015

 

 

 


Get your “mo” at Users’ Conference
in Chicago

Users’ Conference 2015 will focus on helping you achieve your goal—in two-year bites.

It’s “double production” more or less, or “work half as much.” Or anywhere in between.

It’s also a family reunion. Most Gorillas have attended one or more Users’ Conferences. Countless friendships have formed in Gorilla class, and later solidified at Users’. Plus new friends.

Since you have not yet decided to attend, I would like to introduce you to just one of my speakers, Bryan Sarff.

Bryan Sarff is Senior Wealth Manager of TRUE Private Wealth Management™ in Kansas City. He and his partner, Kal Dulku, came together July 11, 2013. Bryan is a great advisor and a (how shall I say this) not-so-great dog-cat-bird-lizard. He brought $4 million AUM to the table. Kal is not an advisor at all, just the “world’s greatest sales assistant.” They formed a 50-50 partnership.

From a standing start of $4 million, they ended 2014 with $32 million.

They have the “mo.” In 2015, they could pull off a one-year triple. They are holding the cards. Their marketing has gone from nearly 100% mass marketing to about 85% organic. Below, I’ll show you their 2015 marketing goals.


Get your enrollment form here.

To see the full list of speakers click here.

To see the full agenda, click here.

Questions: Call Jill Olsen, 800-678-1480, ext. 1298.


Momentum: Organic Growth Success Factors

That’s the title. And, yes, there is a recipe. That’s what Bryan will cover. Bryan will cover the factors that have produced explosive organic growth.

Referrals: Last year they got 95 referrals (you heard that right). 80 became clients. What do they know that you don’t know?

Strategic Partners: 21 new clients from partners (not those strategic one-way streets too many refer to as “partners”).

Introductions: Last year, they did two client/guest events. In total, they brought in 17 new clients from just two events.

In Bryan’s presentation:

  • You will learn how to push clients through what Bryan calls the “New Client Excitement Barrier.” As Bryan put it: “Once you escort them through this barrier, only then will referrals begin.”
  • You will learn the eight experiences you must deliver to move the client through the barrier toward FIERCE LOYALTY.
  • You will learn how these eight experiences create FIERCE LOYALTY with strategic partners.
  • You will learn with these eight experiences in place, why clients WANT TO BRING PEOPLE TO YOUR EVENTS.

Oh, how many of these referrals did they ask for? How about none!


Get your enrollment form here.

To see the full list of speakers click here.

To see the full agenda, click here.

Questions: Call Jill Olsen, 800-678-1480, ext. 1298.


A One-Year Triple?

Maybe. They need to raise $84 million this year. The plan we worked out only accounts for $70 million. Right now, they are planning on eight seminars. If they add four, that could do it.

Channel
Monthly Goal
New Assets from Clients
$1,750,000
Client Referrals
$ 1,350,000
Introductions
$375,000
Strategic Partners
$1,266,667
Connections and Contacts
$201,333
Seminars
$933,333
Monthly Total
$5,876,333
Annual Total
$70,515,996

 

They added $8 million in December. As long as they don’t lose the “mo,” they could do it.

Do not miss coming to this fantastic conference. Bill Good Marketing Users’ Conference remains one of the leading conferences where speakers and attendees from all firms—from the U.S. and Canada come together on “neutral ground” to exchange ideas and learn from pioneers who have already “been there”!

Conference ticket includes the recordings of all of the sessions (alone a $795 value).

Don’t miss out, call Jill.

See you in Chicago!

Bill


Get your enrollment form here.

To see the full list of speakers click here.

To see the full agenda, click here.

Questions: Call Jill Olsen, 800-678-1480, ext. 1298.


Copyright 2015. Bill Good Marketing, Inc. All Rights Reserved.
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